An owner acquisition engine for Greater Orlando: ads with built-in qualification, an organized CRM and follow-up on every lead all the way to a signed contract, with Way Ads leading strategy and execution.
Intteli already delivers what owners value: closeness, transparent costs and pricing recommendations based on each property. What's missing is a steady flow of new owners coming in.
Properties have left over the years without a consistent channel to replace them.
There is no history today of how much it costs to bring a new property into operation.
Paid traffic never went live. The potential of ads is still untapped.
GoHighLevel is being tested, but without campaigns or a funnel connected to it yet.
Intteli's own operating benchmarks, used to guide the strategy. The time to each contract depends on each owner's situation (current contracts, 60 to 90-day notice periods), so we measure the whole funnel, not just lead volume.
The least explored front and the one with the most potential. Messaging focused on transparency, clear costs and closeness, without attacking competitors. An approach designed for owners still under contract who need to plan the switch ahead of time.
Anyone who just bought or is buying needs to choose a management company. Ads complement the partner realtor channel Intteli already uses, reaching buyers before they decide.
Way Ads handles strategy, campaigns and CRM setup. Sales conversations stay with Intteli's team. Materials and information are reviewed by Intteli in Trello before publishing.
Google keyword researchThe 10 searches owners make when looking for a property manager in Orlando, with volume, competition and cost per click.See the research →Plans are cumulative: each one includes everything in the previous one. Monthly Way Ads service fees, in US dollars. Media spend is paid directly to the platforms.
Demand generation: paid traffic and CRM working together to bring in qualified owners.
Ads and social media speaking the same language to build trust before the first contact.
Be found on Google by people searching for a property manager in Orlando, in three languages.
| What's included | Essential | Growth | Authority |
|---|---|---|---|
| Meta campaigns with qualification form | ✓ | ✓ | ✓ |
| GoHighLevel CRM setup and integration | ✓ | ✓ | ✓ |
| Monthly report and bi-weekly meeting | ✓ | ✓ | ✓ |
| Social media (Instagram, Facebook and LinkedIn) | — | ✓ | ✓ |
| Monthly content calendar | — | ✓ | ✓ |
| SEO and blog in PT, EN and ES | — | — | ✓ |
| Monthly fee | US$ 1,200 | US$ 2,000 | US$ 2,500 |
This amount is paid directly to Meta on Intteli's card and does not go through Way Ads. We start with the minimum that generates learning and only scale when the numbers justify it.
per month in media, on top of the plan fee.
Access to Meta and GoHighLevel, pipeline, scoring, qualification form and integrations.
Campaigns running, with daily optimization and lead follow-up alongside the sales team.
Cost, volume and quality of each contact to decide on adjustments or scaling.
How many leads came in and how much each one cost.
How many have a property, profile and decision timing that fit Intteli.
Properties added to the portfolio, tracked throughout the sales cycle.
For the first time, Intteli will know the real cost of bringing a new property into operation.
If it helps, we can present the proposal in a quick call with the partners.